POP displays can take various forms like hanging posters, shelf mounted signs and many more. According to research,70% of purchase decisions are made within the retail store itself. POP displays can have a much substantial impact on sales for a particular brand or category. Recently, static signs have begun to give way to the updated point of purchase, electronic that present targeted instant coupons, product information, coupons etc. In this software used to control the dynamic POP displays. It allows for near-real-time content updates which allowing brand managers to run the various geographically targeted promotions campaigns and instant marketing experiments and many more.
-It is a term used by retailers and marketers when planning the placement of products for clients and customers.
-POP is an area that POS surrounds, where you often encounter products and different promotional activity.
-A POP transaction may occur in online or in person with receipts generated either electronically or in print.
-POS systems allow enhancement and commonly programmable with the third-party software programs.
-Nowadays cloud-based POS systems are becoming much popular among the merchants.
-POS systems are much interrelated, especially in the field of the hospitality industry. It allows clients, buyers to place reservations and orders. It is also helpful to pay bills electronically.
The impact that an event or exhibition leaves on its audience is huge. People tend to trust a brand more when they witness it in any live event. Exhibitions and Events provide a great opportunity to know more about the clients their preference and help exhibitors to identify more leads.
Even in this internet driven world, marketers should go towards the public and telling them how beneficial their products and services could be. Exhibitions and events let the marketers create a great impression owing to the meeting the other players of the industry, one-to-one interaction opportunities, promoting their products in the presence of a huge audience.
Event designs and creative exhibition of profoundly high quality are being produced by us for event organizers and membership associations. Such products add great value to the exhibitions and events and increase revenues for the exhibitors and associated members.